The Pregnancy Food Company Privacy Policy



This website is brought to you by Laura Hughes, trading as The Pregnancy Food Company. 

We take the privacy of our customers and website users very seriously. We ask that you read this Privacy Policy ('the Policy') carefully as it contains important information about how we will use your personal data. 

For the purposes of the Data Protection Act 1998, Laura Hughes, trading as The Pregnancy Food Company ('we' or 'us') is the 'data controller' (i.e. the person who is responsible for, and controls the processing of, your personal data).

Personal data we may collect about you

We will obtain personal data about you (such as your name, address, and payment details) whenever you place an order for a food product from our site.

We may monitor your use of this website through the use of cookies and similar tracking devices. For example, we may monitor how many times you visit, which pages you go to, traffic data, location data and the originating domain name of a user's internet service provider. This information helps us to build a profile of our users. Some of this data will be aggregated or statistical, which means that we will not be able to identify you individually. For further information on our use of cookies, please see the Use of Cookies section below.


How we use your personal data

We will use your personal data for the purposes described in the data protection notice that was given to you at the time your data were obtained. These purposes include:

-to help us identify you and any accounts you hold with us


-research, statistical analysis and behavioural analysis

-customer profiling and analysing your purchasing preferences

-marketing—see 'Marketing and opting out', below

-fraud prevention and detection

-billing and order fulfilment

-customising this website and its content to your particular preferences

-to notify you of any changes to this website or to our services that may affect you

-improving our services.


Marketing and opting out

If you have given permission, we may contact you by email about products that may be of interest to you. If you prefer not to receive any direct marketing communications from us, you can opt out at any time. See further 'Your rights', below.

Disclosure of your personal data

We may disclose your personal data to:

other companies within our group

our delivery agents and service providers

our payment processors

Keeping your data secure


We will use technical and organisational measures to safeguard your personal data, for example:

access to your account is controlled by a password and username that are unique to you

we store your personal data on secure servers


Your payment details are processed by our third party payment processor, Stripe. We do not store credit card details and instead rely on Stripe for this. Stripe’s Privacy Policy is available at

While we will use all reasonable efforts to safeguard your personal data, you acknowledge that the use of the internet is not entirely secure and for this reason we cannot guarantee the security or integrity of any personal data that are transferred from you or to you via the internet.



Our site is hosted by Wix. is a leading cloud based web development platform. We use it to provide you with a professional and functional web presence.

Wix’s Privacy Statement is available at



We may monitor and record communications with you (such as telephone conversations and emails) for the purpose of quality assurance, training, fraud prevention and compliance.


Use of cookies

A cookie is a small text file which is placed onto your computer (or other electronic device) when you access our website. We use cookies on this website to: 

keep track of the items stored in your shopping basket and take you through the checkout process

recognise you whenever you visit this website 

obtain information about your preferences, online movements and use of the internet

carry out research and statistical analysis to help improve our content, products and services and to help us better understand our visitor requirements and interests

target our marketing and advertising campaigns more effectively by providing interest-based advertisements that are personalised to your interests, and

make your online experience more efficient and enjoyable.


The information we obtain from our use of cookies will not usually contain your personal data. Although we may obtain information about your computer or other electronic device such as your IP address, your browser, your operating system and/or other internet log information, this will not usually identify you personally.

In most cases we will need your consent in order to use cookies on this website. The exception is where the cookie is essential in order for us to provide you with a service you have requested (e.g. to enable you to put items in your shopping basket and use our check-out process).

If you visit our website when your browser is set to accept cookies, we will interpret this as an indication that you consent to our use of cookies and other similar technologies as described in this Privacy Policy. If you change your mind in the future about letting us use cookies, you can modify the settings of your browser to reject cookies or disable cookies completely.

Third-party cookies

We work with third-party suppliers who may also set cookies on our website. These third-party suppliers are responsible for the cookies they set on our site. If you want further information please go to the website for the relevant third party. You will find additional information in the table below.


Description of cookies


The table below is designed to provide more information about the cookies we use and why:


Name of cookie(s)

_ga, _gat




Purpose for the cookie

Google Analytics


This is a web analytics service provided by Google, Inc which uses cookies to show us how visitors found and explored our site, and how we can enhance their experience. It provides us with information about the behaviour of our visitors (e.g. how long they stayed on the site, the average number of pages viewed etc.) and also tells us how many visitors we have had.



How to turn off cookies

If you do not want to accept cookies, you can change your browser settings so that cookies are not accepted. If you do this, please be aware that you may lose some of the functionality of this website. For further information about cookies and how to disable them please go to: or

Your rights

You have the right, subject to the payment of a small fee (currently £10), to request access to personal data that we may process about you. If you wish to exercise this right, you should:

put your request in writing;

include proof of your identity and address (e.g. a copy of your driving licence or passport, and a recent utility or credit card bill);

specify the personal data you want access to, including any account or reference numbers where applicable.


You also have the right to ask us to stop processing your personal data for direct marketing purposes. If you wish to exercise this right, you should:

put your request in an email sent to with a header that says 'Unsubscribe',

provide us with enough information to identify you (e.g. account number, username, registration details), and

if your objection is not to direct marketing in general, but to direct marketing by a particular channel (e.g. email or telephone), please specify the channel you are objecting to


Our contact details


We welcome your feedback and questions. If you wish to contact us, please do so through the Contact page on our website. 


We may change this privacy policy from time to time. You should check this policy occasionally to ensure you are aware of the most recent version that will apply each time you access this website.